How to be Positive Without Annoying Anyone Great blog post on being positive without being annoying within online social media spaces from the cool kids at the Metaverse Mod Squad.
Have you hugged your community manager today? Remember, they’re your front line connection to your customers.
Why Wasn’t I Consulted? A Theory on Conversation Online Really digging Paul Ford’s latest blog post about customer service online and the ever-present “Why Wasn’t I Consulted” issue. The web is not, despite the desires of so many, a publishing medium. The web is a customer service medium. Lovely.
I compiled this a bit ago, there are many, many more resources out there and this is by no means a complete list. I think of more as a curated list of best practices. 1. Introduction to Community Management: Why? The following blog posts, articles, and presentations provide a clear high level overview of the […]
Sad to miss Randy Farmer and Bill Johnston at the San Francisco Online Community Meetup Group meet-up tonight. If you’re around SF and looking to chat about social media, community and more – you should check it out! (You can also attend in Second Life).
Patron Case Study: Building Online Community and Engagement Wayne Chang describes a fantastically well put together online community outreach and engagement campaign by Patron Tequilla’s Patrón Social Club initiative. Key takeaways: Make it exclusive (and fun) and reward your biggest fans with high quality events that you video tape and share online (rinse, repeat).
Myth of the Page Fold Fantastic article (with loads of data) debunking the “no one reads content on a website below the fold” myth.
Google CEO Eric Schmidt with doom, doom, doom: “I don’t believe society understands what happens when everything is available, knowable and recorded by everyone all the time,” he says. He predicts, apparently seriously, that every young person one day will be entitled automatically to change his or her name on reaching adulthood in order to […]
Great article on the Harvard Business Review about community management, quoted: A community manager acts as an ambassador for your organization, whether that person is an employee or contracted to manage your social web presence. A good community manager gives a human form to the faceless corporation.“ – David Armano in Fire Your Marketing Manager […]
My autographed Yoshitomo Nara Pup-In-A-Cup toy 🙂