Honey Maid responds to negative comments about their “wholesome” ad campaign, which contained pro-LGBT and other diverse families. Or what shall be forever known as “The best response to negative youtube comments of all time” (at least so far). (Source: https://www.youtube.com/)
While there are many aspects of community management, determining what is valuable for community managers to work on is key Jason Hibbets ROI is often a tricky thing in Community Manager land, being VERY clear about what you’re doing and how you’re tracking success/fail is so important. More great stuff for 2014 from Jason Hibbets […]
Yesterday I went to the Community Manager unconference and it got me thinking about metrics and ROI. While it’s difficult to guess which metrics will work best for someone else’s company, especially without knowing the specific business goals for the team, I pulled together some thoughts about potential business goals for a community/social media team […]
How Not to Manage your Brand: Kitchen Nightmares Restaurant Freaks Out on Facebook On last Friday night’s episode of Kitchen Nightmares, shouty chef Gordon Ramsay quit after the delusional owners of the Scottsdale restaurant Amy’s Baking Company proved to be beyond saving…. Terror tale of how not to manage your brand online. Shouting in all […]
NextImpression: 3 Ways to Build a Brand Around a Community | A Debrief of the GetSatisfaction Customer Success Summit nextimpression: Last week, at GetSatisfaction’s inaugural Customer Success Summit (May 2, 2013) in San Francisco, I received my regular reminder that I live in this tech bubble called the Bay Area. I was speaking with a […]
A Year Away from the Internet – Must Read Great recap of Verge blogger Paul Miller’s year away from the Internet. Excerpt: “I’d read enough blog posts and magazine articles and books about how the internet makes us lonely, or stupid, or lonely and stupid, that I’d begun to believe them. I wanted to figure […]
Love this community management report infographic from SocialFresh.
It will help you to build a stronger culture within your company, better relationships with your customers and staff, and ultimately a more successful business. Richard Branson on Community Building to Grow your Business Yes. Just yes. This is what community is all about. (via loyalcx)
gifs-gifs-gifs-gifs-gifs: (Via/FOLLOW The Absolute Best GIFs) This image is everything that is right about the Internet.
Community Burnout and more by Meighan O’Toole Great post by the lovely Meighan L. O’Toole about community, burnout and (re)finding your passion online.